Global Sports Drinks Market Statistics, Development and Growth 2021

 

Growth in off-trade volume and current value sales of sports drinks in Norway will decelerate modestly during 2020. Despite gyms being closed for a period during the spring lockdown, many people continuing to work out and practice sports either at home or outside. For many, the pandemic brought home the importance of regular exercise as a preventative health strategy. Demand growth is also being driven by two high-profile new product launches – Monster by Coca-Cola European Partners Norge AS and...

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Euromonitor International's Sports Drinks in Norway report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2015-2019), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2024 illustrate how the market is set to change.

 

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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Why buy this report?

* Get a detailed picture of the Sports Drinks market;

* Pinpoint growth sectors and identify factors driving change;

* Understand the competitive environment, the market’s major players and leading brands;

* Use five-year forecasts to assess how the market is predicted to develop.

 

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

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Table of Contents

 

KEY DATA FINDINGS

2020 IMPACT

Despite gym closures, growth in demand for sports drinks remains fairly robust

Launch of Monster raises the level of competition but also helps to increase awareness of sports drinks

Pandemic drives shift in distribution from convenience stores and forecourt retailers to discounters, supermarkets and e-commerce

RECOVERY AND OPPORTUNITIES

Deepening health and wellness trend will help to drive strong growth in demand for sports drinks

Reduced-sugar variants will help to broaden demand

Competition from functional bottled water and energy drinks set to intensify

CATEGORY DATA

Table 1 Off-trade Sales of Sports Drinks: Volume 2015-2020

Table 2 Off-trade Sales of Sports Drinks: Value 2015-2020

Table 3 Off-trade Sales of Sports Drinks: % Volume Growth 2015-2020

Table 4 Off-trade Sales of Sports Drinks: % Value Growth 2015-2020

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Table 5 NBO Company Shares of Off-trade Sports Drinks: % Volume 2016-2020

Table 6 LBN Brand Shares of Off-trade Sports Drinks: % Volume 2017-2020

Table 7 NBO Company Shares of Off-trade Sports Drinks: % Value 2016-2020

Table 8 LBN Brand Shares of Off-trade Sports Drinks: % Value 2017-2020

Table 9 Forecast Off-trade Sales of Sports Drinks: Volume 2020-2025

Table 10 Forecast Off-trade Sales of Sports Drinks: Value 2020-2025

Table 11 Forecast Off-trade Sales of Sports Drinks: % Volume Growth 2020-2025

Table 12 Forecast Off-trade Sales of Sports Drinks: % Value Growth 2020-2025

EXECUTIVE SUMMARY

COVID-19 impact on soft drinks

COVID-19 country impact

Company response

Retailing shift

Foodservice vs retail split

What next for soft drinks?

CHART 1 Soft Drinks Off-Trade Volume Sales Growth Scenarios: 2018-2025

CHART 2 Soft Drinks On-Trade Volume Sales Growth Scenarios: 2018-2025

CHART 3 Soft Drinks Impact of Drivers on Off-Trade Volume Sales: 2017-2025

CHART 4 Soft Drinks Impact of Drivers on On-Trade Volume Sales: 2017-2025

MARKET DATA

Table 13 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2015-2020

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Table 14 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2015-2020

Table 15 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2015-2020

Table 16 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2015-2020

Table 17 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2019

Table 18 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2019

Table 19 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2019

Table 20 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2019

Table 21 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2015-2020

Table 22 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2015-2020

…... continued

 

 

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