Global RTD Tea Market Statistics, Development and Growth 2021
COVID-19 had a significant impact on RTD tea, leading the category to experience a drop in both value and volume terms in Hong Kong. On the whole, total volume of RTD tea observed a slide due to the sales drop in both foodservice and retail. In foodservice, sales of RTD tea experienced a substantial loss as a result of the measures to fight COVID-19 imposed by the Hong Kong government. In order to comply with the lockdown measures, on-trade outlets like restaurants were forced to reduce their bu...
Euromonitor International's RTD Tea in Hong Kong, China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2015-2019), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2024 illustrate how the market is set to change.
Product coverage: Carbonated RTD Tea and Kombucha, Still RTD Tea.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the RTD Tea market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Table
of Contents
KEY
DATA FINDINGS
2020
IMPACT
RTD
tea declines due to on-trade closures and reduce impulse purchases due to
COVID-19
Functionality
becomes an increasing criterion for RTD tea choices
Manufacturers
retain sweetened options, while developing unsweetened tea
RECOVERY
AND OPPORTUNITIES
RTD
tea to recover as it is a healthier alternative to carbonates and juice
On-the-go
consumption will remain the growth focus for RTD tea
Functional
and unsweetened tea will remain the NPD focus
CATEGORY
DATA
Table
1 Off-trade Sales of RTD Tea by Category: Volume 2015-2020
Table
2 Off-trade Sales of RTD Tea by Category: Value 2015-2020
Table
3 Off-trade Sales of RTD Tea by Category: % Volume Growth 2015-2020
Table
4 Off-trade Sales of RTD Tea by Category: % Value Growth 2015-2020
Table
5 Leading Flavours for Off-trade RTD Tea: % Volume 2015-2020
Table
6 NBO Company Shares of Off-trade RTD Tea: % Volume 2016-2020
Table
7 LBN Brand Shares of Off-trade RTD Tea: % Volume 2017-2020
Table
8 NBO Company Shares of Off-trade RTD Tea: % Value 2016-2020
Table
9 LBN Brand Shares of Off-trade RTD Tea: % Value 2017-2020
Table
10 Forecast Off-trade Sales of RTD Tea by Category: Volume 2020-2025
Table
11 Forecast Off-trade Sales of RTD Tea by Category: Value 2020-2025
Table
12 Forecast Off-trade Sales of RTD Tea by Category: % Volume Growth 2020-2025
Table
13 Forecast Off-trade Sales of RTD Tea by Category: % Value Growth 2020-2025
EXECUTIVE
SUMMARY
COVID-19
impact on soft drinks
COVID-19
country impact
Company
response
Retailing
shift
Foodservice
vs retail split
What
next for soft drinks?
CHART
1 Soft Drinks Off-Trade Volume Sales Growth Scenarios: 2018-2025
CHART
2 Soft Drinks On-Trade Volume Sales Growth Scenarios: 2018-2025
CHART
3 Soft Drinks Impact of Drivers on Off-Trade Volume Sales: 2017-2025
CHART
4 Soft Drinks Impact of Drivers on On-Trade Volume Sales: 2017-2025
MARKET
DATA
Table
14 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume
2015-2020
Table
15 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth
2015-2020
Table
16 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2015-2020
Table
17 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth
2015-2020
Table
18 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume
2019
Table
19 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume
2019
Table
20 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2019
Table
21 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2019
Table
22 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2015-2020
Table
23 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2015-2020
Table
24 Off-trade Sales of Soft Drinks by Category: Value 2015-2020
Table
25 Off-trade Sales of Soft Drinks by Category: % Value Growth 2015-2020
Table
26 Sales of Soft Drinks by Total Fountain On-trade: Volume 2015-2020
Table
27 Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2015-2020
Table
28 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2016-2020
Table
29 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2017-2020
Table
30 NBO Company Shares of Off-trade Soft Drinks: % Value 2016-2020
Table
31 LBN Brand Shares of Off-trade Soft Drinks: % Value 2017-2020
Table
32 Penetration of Private Label in Off-trade Soft Drinks (RTD) by Category: %
Volume 2015-2020
Table
33 Penetration of Private Label in Off-trade Soft Drinks by Category: % Value
2015-2020
…...
continued
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